Climbing gym growth software crafted by climbers who code
Most gym management systems were founded by gym owners who outsourced development. Capitan was engineered from the ground up by tech professionals who are passionate about climbing.
Powering growth for leading climbing facilities
The future of climbing gym management
The climbing industry has evolved beyond "build it and they will come." Competition and member expectations are at an all-time high, and climbing gyms now must implement data-driven growth strategies to remain competitive.
We launched Capitan in 2021 after seeing climbing gyms hit growth ceilings with outdated software.
Our growth-first mindset is reflected in every feature we bring to market, focusing first on increasing revenue and creating exceptional member experiences.
Our mission is to help climbing facilities grow their businesses, automate their operations, and build thriving communities of passionate climbers.
Meet the minds behind Capitan
We're passionate about helping climbing gyms scale to new heights. Together, there's no limit to how big your community grows.
Mary Cornfield
While developing software for youth sports organizations, I got introduced to climbing by colleagues. I joined a gym and noticed right away how clunky the experience was for new climbers. That observation sparked what would eventually become Capitan.
What I love about climbing is how much of a community-based sport it is. It doesn't matter if your friend is a professional climber and it's your first day, you can go to the climbing gym and be climbing next to each other.
When I'm not helping climbing gyms scale, you can find me on the wall, running half marathons (31 states down 29!), or hunting down the perfect bagel.
Wesley Verne
I head Capitan's engineering team, where we're laser-focused on building flexible tools that grow with our clients.
My engineering background gave me unique insights into climbing gyms' precise needs. I ran with the opportunity to engineer a platform from the ground up with growth and scalability as our North Star.
What drives me is seeing how the right systems can transform a climbing gym from a set of walls, ropes and holds into a vibrant hub for climbers of all ages and levels.
When I'm not coding, you'll find me attempting difficult routes, exploring the outdoors, and visiting national parks across the US.
Your favorite tools connect seamlessly with Capitan
Most gym software tries to do everything but excels at nothing. Capitan delivers best-in-class climbing features while giving you the freedom to integrate with your preferred specialized tools.
Join our community of growth-focused climbing gyms
Access roundtables with industry leaders. Share challenges. Exchange strategies. Our platform handles the heavy lifting while you leverage collective insights. Discover why leading climbing facilities choose Capitan.