Automate the member journey
Outdated gym software tools track check-ins but fail to take advantage of critical conversion opportunities. With Capitan, you control the entire member journey from the first time a climber walks into your facility.
Turn check-ins into conversion opportunities
Convert more day passes into memberships by automatically identifying high-value prospects and delivering perfectly-timed offers based on their check-in patterns. Customers can redeem offers directly, like converting their first-visit day pass into a membership, without manual front staff input. It’s a personalized membership pipeline that works 24/7, turning casual climbers into loyal members without the need for sales pitches.
Predictive member engagement that reduces churn
Stop losing members by proactively triggering retention offers and re-engagement campaigns before they leave. Automatically identify climbers at risk of churning, then send gamified challenges and milestone rewards to keep them coming back.
Crafted by climbers for climbing gym success
Capitan was purpose-built to accelerate climbing gym growth while solving unique operational challenges in the industry.
Data-Backed Growth
Outperform industry standards with proven membership growth tools, benchmarks, and performance metrics.
Community-Powered Innovation
Access regular roundtables with other successful gym owners to share strategies and stay ahead of industry trends.
Continuous Evolution
Help shape our product roadmap and benefit from regular feature updates driven by real feedback from climbing gym owners just like you.
Frequently asked questions
Common questions about Capitan and how we help climbing gyms grow.
Most climbing gym software was created by founders who outsourced development. Capitan was imagined by tech experts with a deep understanding of not only the sport of climbing, but also the intricacies of climbing gym operations. Capitan helps you automate and grow your gym, not just manage it.
Join our community of growth-focused climbing gyms
Access roundtables with industry leaders. Share challenges. Exchange strategies. Our platform handles the heavy lifting while you leverage collective insights. Discover why leading climbing facilities choose Capitan.